Celebrating International Women's Day can spark interesting debate as we consider why there is still a need to highlight gender-based inequalities. The responses from team members with diverse backgrounds and cultures have provided thought-provoking insight into what 'equality' can look like for differing people, emphasising the importance of introducing 'equity' into this dialogue. Recognising our differences and making sure that everyone has the same opportunities for success

Equity means fairness and justice - recognizing that everyone should be given what they need in order for them to succeed, regardless of their starting point or circumstance.

We started the conversation with what does equity mean to you?

"Equity means telling girls and women they can choose any career, any lifestyle. There is no "man path" or "woman path", there is only the "human path". We are equal. We can do and achieve anything we want"

"Equity means a world where a father takes paternity leave to take care for his new-born child to let his wife to grasp a one-in-a-lifetime career opportunity."

"Equity means the absence of rivalry amongst teammates pursuing the same goal."

"Equity means allowing everyone the opportunity to do their best work by creating a flexible working environment based on the individual’s personal needs while ensuring business needs are met"

"Equity means stepping out of your comfort zone to empower people you wouldn’t usually gravitate towards"

"Equity means equal conditions for the women and men, keeping the remote work environment flexible, comfortable and inclusive."

"Equity means embracing diverse backgrounds creating an inclusive culture working towards meaningful outcomes benefiting everyone."

"Equity means more and more women in tech. I see how their success inspires future generations to become brilliant developers, skillful DevOps, and outstanding AI engineers. The industry that used to be considered male, is becoming a fair field for everybody interested."

"Equity means putting plans in place to have more women at the table"

"Equity means a world where a high-school girl who likes racing cars and robotics, would decide to become an electric car mechanic instead of pursuing a career more stereotypically suited for women and resulting in one more enthusiastic specialist to help you with your car and one less frustrated and burnt-out unfulfilled woman"

"Equity means it should be a natural part of society, done without thinking. I am from a generation where female leaders were not something special, but are absolutely normal. For most of my adulthood my country was run by a very strong and smart woman. And although I am aware that there is still a pay gap and we haven't reached full equity yet, in my personal world, woman are 100% equal to men and both sexes bring essential benefits to society."

Equity is about recognizing our differences and making sure that everyone has the same opportunities for success. It's a way of working towards a more harmonious, equitable environment in which everyone feels welcome and seen. Equity is less about forcing people into a specific box or role, but rather giving them freedom and autonomy to do their best work and exploring what works best for everyone involved.

In the end, equity means creating an inclusive atmosphere where everyone can thrive regardless of background or circumstance and continuing the dialogue so that we can keep educating each other.


We are pleased to partner with Assaia to implement the ApronAI Turnaround Control solution at T4. This new solution will not only optimize operations and our work with our business partners, but will also help us to ensure a first-class customer experience at T4.

Roel Huinink
President and CEO, JFKIAT

For most airports, the apron is a a black box. Assaia finally gives our ground staff full insight into every turnaround. This allows them to focus on what really matters, while simultaneously making the work environment safer.

Jason Aspelund
Former Manager Strategic Performance, Alaska Airlines

The real-time and historical insights that can inform both airport and airline operations make this solution a clear winner for everyone.

Craig Paul
Director of Technology & Innovation , Halifax Stanfield International

Assaia's product allows airports and airlines to collect, track, and analyze data in real time; this innovation removes inefficiencies and optimizes performance.

Jim Lockheed
JetBlue Ventures

We’re creating the airport of the future, and innovation in apron operations will directly improve the passenger experience. We are laser focused on innovations that will make Pearson and its whole apron ecosystem more efficient while reducing our carbon footprint.

Deborah Flint
President and CEO GTAA

This data provides the single source of truth covering all turnaround operations. It is, therefore, an integral part of our Airport Collaborative Decision-Making initiative.

Darin Juby
Program Director, Digitalization, GTAA

SEA needed an innovative solution to our capacity problem and have worked with Assaia to optimize the turnaround process resulting in reduced taxi times and increased passenger satisfaction. Assaia has exceeded our expectations, consistently delivering on-time & on-budget.

Samer Tirhi
Airline Scheduling Coordinator, Seattle-Tacoma International Airport

With the help of Predicted Off Block Time from Assaia. JFKIAT Operations can be proactive to reduce or eliminate any delays and gate holds

Stephen Tukavkin
VP IT & Digital, JFKIAT

I had mentioned before, great innovation on your part. With these types of improvements, T4 is always leading at JFK. Thank you

COPA Station Manager

We are proud to be partnering with the Assaia team in our mission to use technology to improve the efficiency and safety of the airport environment.

Raghbir S. Pattar
Director of Airports Transformation, IAG

We’re working hard on becoming an airport of the future, and this involves rethinking every part of our ground operations. Assaia’s ApronAI is an integral component of our vision for the ramp of the future.

Abhi Chacko
Head of Innovation & Commercial IT Services, Gatwick Airport

Assaia’s technology adds critical data points to CVG’s early-stage neural network for operational advancements. Structured data generated by artificial intelligence will provide information to make decisions, optimize airside processes, and improve efficiency and safety.

Brian Cobb
CIO, CVG Airport


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